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The Definitive Guide to Working With ...

The Definitive Guide to Working With Your Freelance Writer
Recently I found myself in a situation that led me to have a conversation with a fellow freelance writer and that discussion led to this undeniable conclusion… There is a big disconnect between running a company and understanding marketing… (more…) Share this:LinkedInGoogleTumblrPinterestMoreFacebookTwitterStumbleUponPock [...]

What Cause Marketing Can Do For Your ...

What Cause Marketing Can Do For Your Business or Organization
Hey there! It should be fairly obvious from my last post “5 Things Your Fundraising Copy is Missing” that I’m going to be offering a new service that I urge you to take advantage of and that’s writing Cause Marketing copywriting. For those of you who aren’t familiar with what Cause Marketing is it’s simply linking a marketing effort to a goo [...]

5 Things Your Fundraising Copy is Mis...

5 Things Your Fundraising Copy is Missing
Small and mid-sized business owners are becoming more involved with local fundraising opportunities in their local communities, just as their corporate business counterparts are seeking to work with non-profits and other notable charities. Of course as writers we realize that not all of those efforts are purely altruistic. We know (or we sho [...]

Social Media 2014 Part 2: Make Sure Y...

Social Media 2014 Part 2: Make Sure Your Content is Engaging
Welcome to the second part of my series Social Media 2014: Using it Logically in Marketing. If you were off planet when I posted the first part of my new series for 2014 then the link below will take you right to that engaging post… Social Media 2014: Using it Logically in Marketing. (more…) Share this:LinkedInGoogleTumblrPint [...]

Social Media 2014: Using it Logically...

Social Media 2014: Using it Logically in Marketing
Hello everyone! Last year I wrote a 5 part series on this very blog about Social Media simply titled Social Media 2013. In that series I wrote about how to take advantage of the different social media platforms including Twitter, Stumbleupon and YouTube. The series was written in late 2012 into 2013, and this year this series that I’m [...]

Leave Those SEO’s Alone!

Leave Those SEO’s Alone!
Honestly I’m not a big fan of Over-The-Top SEO. In other words I tend to just like doing the basics for SEO, which is making sure that I have the proper amount of keywords spread in any article I write for my own purposes, and I also advise all of my clients that keyword stuffing is a no-no now-a-days in no small part thanks to Google [...]

What You Should be Doing After That B...

What You Should be Doing After That Blog is Published
Hello there everyone! Your excited aren’t you after you finish a blog post and hit that all  important “Publish” button right? And why shouldn’t you be, after all you put a lot of thought and effort into that 500 word blog post correct? You did your research, composed the article, performed your spell check, added you [...]